Logistics Support Network.
Please note that the information in this project was correct at the time of adding to our website. The design of the website may have changed since.
Building the concept.
Their previous website was a very basic theme that had their logo on it. The LS Network team informed us that it was not easy to use for both themselves, candidates and clients. It didn’t represent their business and because of this, they didn’t particularly care about their online presence.
After supporting LS Network previously with some online work, they commissioned us to completely rebuild their website. They were open and trusted us to put together a fantastic website for them, that was both beautiful and functional.
Their main hurdle to overcome was that the backend of their previous website was too clunky, with far too much going on. It wasn’t simple enough to add jobs and they couldn’t customise it to their requirements.
We knew that as well as a great design, arguably the #1 factor to consider in this website build was the backend functionality. We wanted to create an all encompassing experience for the team and to actually make it fun and rewarding for adding jobs to their own website.
People can now register for an account with daily job alerts, and apply directly on the website with their saved information. No more consistently uploading their CVs or re-entering their information – each candidate now has a dedicated user area where they can add all the information once and use this for their applications.
LS Network previously had basic content on their website. We paired this with over 1,000 words of keyword-rich content, based on competitor research for the website to really make their services sell to both clients and candidates.
We also identified a huge opportunity to make this website search-engine friendly. HGV jobs are typically searched anywhere between 15,000 – 20,000 times per month, so setting up the website for long-term SEO success (through on-page SEO and site optimisation) hopefully means that, over time, the website will start to grow and tap in to this niche.
The site is fully optimised for desktop, tablet and mobile. The website is built for two primary reasons:
1. To get candidates to register for an account and start applying for jobs, or they can simply send their CV via a form;
2.To attract clients who want to work with LS Network to improve their logistics and transport recruitment.
Outcomes.
Review.
"
Professional, friendly and very creative. We would not hesitate to recommend their services.
We found the whole experience to be an enjoyable one.
Pricing was transparent and you really do get the quality you pay for.
Fantastic company to collaborate with. We were really impressed with their services and absolutely love the finished website.
Top quality and the teams are very helpful and knowledgeable in their field.
Holly Burton.
Director at Logistics Support Network
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